What I love most about this series, aside from the actual releases, is the campaign being creatively directed, put together and represented by Black people, talking about something innate to our culture that feels genuine. It’s quite fantastical to see it’s not uncommon to see men talk and wonder why we (Black men) don’t do this to one another. It’s nothing to see a Black woman post a picture of herself and then see a litany of comments letting her know just how many different types of ways she’s absolutely killing the game and the social media. That conversation where you hear and see Black women making sure others feel seen and acknowledged is one that lives out each day on social media. They all can appreciate the outfits they have on and make sure to let each other know. Storm and Cassie are talking when Shay comes in lookin’ but ultimately is curious about Storm’s nails. But I do wonder if non-basketball fans would know who he was is Kawhi Black famous? A question for Michael Harriot. I love it also, I specifically love that a white woman came in and couldn’t pronounce Kawhi’s name especially because he’s one of the most famous and popular players in the NBA. It’s the reason why I can shoot a look at my kids that speaks so many volumes, they might stop talking. Like most things in life, I blame slavery and white supremacy for creating the need for Black folks to have to perfect non-verbal conversation. I love the fact that a nod, in various angles and degrees of neck moving, can elicit so much non-verbal conversation. I honestly have no idea if white people (who didn’t come up around Black people) do this and frankly, I’m fine if they don’t. Real talk, and my sneaker folks (especially) can feel me because this is a real conversation that I’ve definitely had with various individuals in certain spaces JUST because of the mutual shared respect because of the kicks we both had on.
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